One Big Voice!

When Money Talks… Environmentally

Society has never been closer to actually saving the environment than it is in 2025. Consumers just need to learn to use their trillions-of-dollars of collective purchasing power to squeeze the ecological destructiveness out of the products and services we all buy….

Let’s start a consumer revolution!

In this time of Donald Trump, emboldened polluters, and growing environmental fatalism, we grownups can literally buy tomorrow’s children out of ecological ruin, and no one can stop us!

Hello world! Wake up!!

We the people can live the high-life without destroying the children’s future in the process. The ways and means are spelled out in the new book One Big Voice! Look for it in the bookstores in early-2026.

Buy Smart

There are only seven causes of the environmental problem. Every one is the result of consumer purchasing decisions. Every one can be remedied with simple changes in those decisions.

Shop diligently for the non-polluting/low-polluting versions of ecologically destructive products and services and all seven of the causes of environmental dissolution will dissipate.

And it can happen fast!

Step Up, Speak Out!

Tell the big polluters we’re watching!

The producers of the goods and services that destroy the environment have grown rich and powerful on the money consumers spend for what they make.

That doesn’t mean, however, that consumers have no options but to destroy the life-support system of tomorrow’s children to live the good life today. But society hasn’t figured that out yet. That’s why One Big Voice! was written. It tells the tale and orchestrates collective action with a companion website.

Fight back with your money!

Society spends trillions-of-dollars a year on desired products and services, even though many degrade human living space unnecessarily. Opposite results are readily achievable if society wants them and goes after them purposefully.

That’s the challenge issued by One Big Voice! “Buy green like the children’s lives depend on it—they do!” Buy an armful of the books when they come out and give the extras to loved ones. (Your discount as a First-in Frontline Green Consumer Revolutionary will reduce costs. More on that later.)

Fight back with your words!

Start using the term “Buy Green Today… For the Children’s Sake” as a postscript (P.S.) after your name in correspondence and as a personal sign-off following performances, presentations, public comments and media remarks.

And find a place in your media for the free “Buy Green Today….” public service announcements (ask for more information via buygreen@onebigvoice.us). These are small, easy reminders with powerful potential as word-of-mouth drivers of great change.

Join Ranks

Do something personal that’s big and powerful when added to the actions of many others—join forces to save the environment tomorrow’s children must have to survive.

Become a First-in Frontline Green Consumer Revolutionary. Shop with a plan to take the ecological destruction out of the products and services everyone buys. Help clean-up the polluting economy with the collective purchasing power of the environmentally-concerned.

More to follow. Stay tuned.

Thanks for your willingness to fight for the children’s future. Please leave your name and email address so One Big Voice! can back up its market demands with a teeming array of real consumers. No “ask” for money here. No hidden agenda. Just an honest call for the grownups to step forward and change the current course of human history.

Step up!

The father-son authors of One Big Voice!

  • John wrote the book on “green-business” in 1992 with The Environmental Entrepreneur; Where to Find the Profit in Saving the Earth (Longstreet Press). As a commercial freelance writer, John wrote a million words for scores of clients including IBM, Coca-Cola USA, Southern Company, Georgia Power Co., AFLAC, Equifax and Randstad North America.

  • Tyler is a Returned Peace Corps Volunteer (Albania, 2013–15), cross-continental cyclist (Alaska–Florida, 2019), corporate runaway and Co-Founder of TESS Co-Op—a multi-stakeholder cooperative advancing sustainable business and community impact initiatives.